• Business Advertising

    Why Digital Marketing Is Important For Business Owners

    Zohaib Hassan is the Founder & Partner at Lead Origin. A modern consulting firm focused on digital transformation & intelligence. getty Whether you’ve been in business for decades or a day, one of the most difficult things to predict about your operations is how to most effectively reach and engage with your target audience. The most pristine product development and highly efficient logistics in the world won’t matter if you cannot get your message across to the right people at the right time. You’re familiar with commercials, billboards, magazine ads and other traditional forms of advertising, but how much  

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  • Business News

    Orlando Black business owners hope to inspire minority youth

    ORLANDO, Fla. – As Orlando observes Juneteenth city leaders are working to empower Black-business owners by hosting a week’s worth of events and business owners say they hope more exposure will inspire others. News 6 talked with a variety of Black-owned businesses who say the city of Orlando recognizing Juneteenth creates an atmosphere of continued economic growth in minority communities helping to reach future generations who are looking for their own role models. [TRENDING: 7 must-haves at Portillo’s | Sharks bite boy, 12, man, 71, in Volusia | When’s the next rocket launch from Florida?] Ad “We just need  

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  • Business News

    Why business owners are stocking up on inventory

    In business, there’s a common strategy known as just-in-time inventory management. The idea is to keep just enough product on the shelves in the warehouse or back room just in time for customers to buy it. Keeping as little inventory on hand as possible keeps stuff fresh, reduces waste and cuts down on storage and inventory costs.  But this year, many businesses are throwing the just-in-time strategy out the window and instead stockpiling inventory to make sure they have enough product on hand. Brooklyn grocery store Sahadi’s imports a lot of products from the Mediterranean and the Middle East, and  

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  • Business & Finance

    Goldman Sachs Survey of Small Business Owners Highlights Hurdles on the Road to Recovery

    While 71 percent of small businesses are hiring, 81 percent of those businesses report difficulty recruiting qualified candidates as operating costs continue to rise A new national survey of small business owners from Goldman Sachs 10,000 Small Businesses Voices shows that small businesses across America are open for business but hitting roadblocks at every turn. While small business owners express optimism about the future, they face difficulties hiring employees and maintaining payroll as operating costs increase. Long-term access to capital and inflation are also pressing concerns for Main Street businesses. The new survey found that of the 71 percent of  

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  • Business News

    Why LGBTQ small business owners are having a hard time finding workers

    LGBTQ small business owners are having a difficult time getting back to business pre-pandemic. Just over 20% are having a hard time finding employees, according to a new CNBC + Acorns and NGLCC Small Business Owner Financial Health Survey. The lack of workers could wind up hampering their efforts. Of those facing a hiring crunch, more than 42% blame unemployment benefits. Zoom In IconArrows pointing outwards LGBTQ business people aren’t the only ones unable to attract employees. In fact, overall, the number of all small business owners struggling is higher. A record 48% reported unfilled job openings in May,  

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