• Business Analysts

    ABA Credit Conditions Index: Credit Market Expectations for Businesses and Consumers Confirm Solid Economic Outlook

    The chief economists of North America’s largest banks expect credit conditions to continue improving for both consumers and businesses over the next six months, according to the American Bankers Association’s latest Credit Conditions Index released today. The latest summary of ABA’s Credit Conditions Index examines a suite of indices derived from the quarterly outlook for credit markets produced by ABA’s Economic Advisory Committee (EAC), which is comprised of chief economists from major banking institutions across North America. Readings above 50 indicate that, on net, the economists expect business and household credit conditions to improve, while readings below 50 indicate a  

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  • Business Analysts

    Automating Data Analysis Is a Must for Midsize Businesses

    Midsize company leaders are right to be excited about the opportunities for harnessing the value in their large datasets. But the data in midsize companies tends to be messy — spreadsheets and plain-text files, many in different formats, are difficult (if not impossible) to integrate. It takes a lot of time and money to clean it up to make it useful. Poor-quality, disintegrated data can sabotage even the best initiatives, including AI designed to increase value and efficiency. HdL Companies, a Brea, California–headquartered government services firm, used their data strategically and has seen significant efficiency gains. The author offers three  

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  • Business Marketing

    Top 8 Facebook Marketing Tips for Small Businesses

    When it comes to running a small, but successful business, you need all the help you can get. Between invoicing customers, acquiring new leads, and managing your staff members marketing your business is a challenge that requires time and energy. So, where do you find that extra push? With social media marketing networks, such as Facebook, and Snapchat, you can get that extra boost for your marketing department. Social networking for business has become the norm and is accepted in almost all aspects of society. But how exactly do you use it to your advantage? How Facebook Marketing Helps Your  

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  • Business Accounting

    Canadian businesses to get new Sage accounting software features

    Sage has announced improvements to its business cloud accounting software, including invoice customization and other usability improvements to provide automation, efficiency, and accuracy to allow small businesses in Canada to run their business from anywhere. The major update in this announcement is the new Plus tier in the software. The new tier, along with the previous Start and Standard tiers, is designed to better meet the business needs of Sage’s small business customers, Steve Ryujin, managing director (interim), Sage Canada, told itbusiness.ca.  The inventory management features that come with the new Sage Accounting Plus tier support businesses trading internationally  

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  • Business Advertising

    For Small Businesses, Mastering Google’s AI Is A Better Investment Than Paid Ads

    Flower Boutique Taras Zaluzhnyi via Unsplash SEO, or Search Engine Optimization, has become increasingly popular over the past few years among e-commerce businesses exploring new marketing efforts – primarily due to the inconsistency and unprofitability of modern-day paid advertising. This strategy seeks to help businesses rank higher in search engines (like Google) to increase both the quality and quantity of traffic to their website. The problem with most advertising strategies is that as you scale a campaign up, your costs scale up too, and profitability inevitably dwindles. That’s not even taking into consideration the day-to-day volatility of these campaigns.  The  

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